ANNE QUEENAN

Early Adapter of a Perennial Grain in North Dakota: John Luoma
By Anne Queenan
for Green Lands Blue Waters
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​Published originally on Green Lands, Blue Waters
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Republished on Marbleseed, Clean River Partners, Morning Ag Clips (via Press Release) and Oakes Times
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Live radio interview on Farm Talk by Mick Kjar, AgNews890, on Ag Central Radio Network reaching more than 20 radio stations in the Upper Midwest - Earth Day, April 22, 2022
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An example of my multimedia stories and communications strategy highlighting regenerative land use in Midwest farming
Remembering his youthful days in Oakes, North Dakota, when the horse-drawn Overshot Haystacker and kerosene lamps were replaced with new hydraulic mechanics and electricity on the farm, John Luoma has always been inspired by innovation and new inventions. “In 1947, when electricity came to the farm, my mother bought new appliancesa—refrigerator, a freezer and a stove-range. We had running water in the house and it seemed like things started to improve.”

Overshot Haystacker on Luoma family farm in the 1940s. Credit: A. Luoma

Hilda Visto Luoma (mother) and John Luoma. Credit: F. Luoma

John Luoma, Uncle Everett Visto, visiting while on leave from WWII with Frank Luoma. (father). Credit: H. Luoma

This intrigue led him to a career as an engineer and a successful entrepreneur, designing and manufacturing the Rounder, a hydrostatic- driven skid steer loader, as well as the first source- separated curbside recycling system in the Twin Cities. Now, Luoma's intrigued with returning to the land to plant 110 acres with a continuous living cover (CLC) perennial in the summer of 2022.
Why?
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With 600 acres coming up for renewal in a Conservation Reserve Program (CRP) contract, John’s part of a century-old farm, coupled with the neighbor who has farmed an additional 110 acres ready to retire, Luoma’s been considering his options. “I decided to get involved and find out what’s new in agriculture,” he said.
Brochure for Rounder Hydrostatic Loader.
Credit: J. Luoma.
History on the Land
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The Luoma family has enjoyed hunting and recreating on their 1,100 acres during annual get-togethers since his mother enrolled the farm into CRP 35 years ago. A good half of John’s land will stay in CRP. In earlier farming years, his grandparents and parents raised beef, chicken, and cattle, followed by successful stands of flax and alfalfa. The question for him is what kind of agriculture is worth bringing back into production on the land?

Grandparents, Albie and Lottie Luoma with grandson John Luoma in Oakes, ND, sitting on the steps of their home and farm. Credit: F. Luoma
What Will Work on the Land?
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To answer that, he steps back to look at the historical picture. What has and has not worked on the land? With the Dakota Lake aquifer being so close to the surface in Dickey County, ND, many farms over the years have dug wells and installed irrigation systems to profitably grow corn, soy, potatoes, and onions. Irrigated corn has yielded up to 300 bushels per acre and corn grown on dry land has yielded 170-190 bushels per acre, he reports. John’s land is only partially accessible to the aquifer.

Frank Luoma (father) swathing a bumper crop of flax in Oakes, ND, 1962. Credit: H. Luoma.

Partial acreage of land in CRP, adjacent to land where Kernza will be planted in 2022; Prairie Pothole Region. Credit: J. Luoma
Moreover, he’s aware of the loss of topsoil and erosion commonly seen without cover crops on the ground. Here, he explains, many farmers don’t plant cover crops because they believe there’s not enough time to do so between annual crop seasons. “During the spring there is sand in the air; a lot of topsoil blows away until the corn and soybeans grow.” It reminds him of the conditions his grandparents and parents endured during the Dust Bowl. “We have loamy sand. It blew terribly in the 30s, 50s and last Spring, moving topsoil out of town and creating sand drifts.” Keenly aware that farming can be a risky business, Luoma’s taking a different route.
“I thought maybe perennial crops would be an answer for me. I remember the alfalfa. I remember the pastures, how well they grew. I know how well the Brome grass grows on the CRP,” he said.
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Specifically, John Luoma’s interested in planting an intermediate wheatgrass known as Kernza®, a perennial grain crop with a beard-like root structure as deep as 8-12 feet. It offers him the function of a cover crop, a perennial grain and a perennial forage, which will eventually serve as hay for his neighbor’s livestock. Kernza is new in North Dakota.

Kernza seed sample out of combine in 2020. A hulled grain. Credit: C. Keene.
Why Long-Rooted Perennials?
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Continuous living cover prevents erosion by covering the ground with vegetation while adding nutritional benefits to the soil they protect. This reduces the demand for fertilizers and pesticides which pollute surface and ground waters. Perennial crops have much longer roots that help infiltrate and retain water, which will be advantageous for Luoma’s farm. The perennial nature of Kernza minimizes time and expense related to tillage and inputs as well. In some environments, Kernza produces grain for two years, while in other environments, three years of production is possible, eliminating tillage during that time.
Further, these roots can substantially reduce net greenhouse gas emissions through carbon storage, while increasing soil health and generating diverse revenue streams for the farmer, reports Green Lands Blue Waters, an educational non-profit affiliated with the Minnesota Institute of Sustainable Agriculture. This is true whether Kernza is used as a perennial forage or a perennial grain. These benefits to society and to the consumer are considered to be ecosystem services, provided through the farmer’s choice to grow it.
Diving Deeper Into Kernza
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Research online with Green Lands Blue Waters has taught John Luoma more about the Continuous Living Cover (CLC) concept. It’s one that incorporates perennial crops and sequences annual crops into cropping systems to maintain year-round living vegetative cover above ground and living roots below ground. CLC affords Luoma an opportunity to establish new crops on his landscape and benefit through new agricultural products for the marketplace. After learning about five different CLC approaches, as described by Green Lands Blue Waters, he’s most interested in the perennial grain and perennial forage strategy.
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Kernza is the only commercially viable new perennial crop ready to go, he states. The perennial grain was developed and trademarked by The Land Institute in Salina, Kansas, which granted Luoma permission to grow it, specifically the TLIC5 line of Kernza. The University of Minnesota’s line of Kernza intermediate wheatgrass is called MN-Clearwater. He will grow both.
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A suite of additional perennial crops is in the research and development wings at the Land Institute as well as the University of Minnesota, through the Forever Green Initiative. Both institutions work in collaboration to accomplish new perennial and winter annual cropping systems for planting across the landscape.
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John Luoma in Kernza Field, Madison, MN, 2021. Credit: T. Walkington

Kernza Variety Trials at Williston Research Extension Center, Williston, ND; 2020. Credit: C. Keene.
A Mentor for Technical Assistance
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The Midwest Organic and Sustainable Education Service (MOSES) referred John to Carmen Fernholz as a mentor for technical assistance. Carmen is coaching him on developing a farm plan that meets his dual-purpose objectives with Kernza for perennial grain and forage. An organic farmer who’s grown Kernza for eleven years in western Minnesota, Fernholz works with many farmers who are interested in growing it. He is now the President of Perennial Promise Growers Cooperative (PPGC), a new co-op to support Kernza growers. The co-op’s collaboration with the University of Minnesota’s Forever Green team helps to scale up these efforts and advance this type of cropping system. It originated when friend and professor, Don Wyse, from the University of Minnesota, asked Fernholz if he would be interested in trying to grow Kernza in 2011. He was.
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Carmen Fernholz at Kernza Field Day in Madison, MN. Credit: K. Hakanson
Luoma Farm Plan
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John’s neighbor, a young cattle farmer, will partner with him in this endeavor and manage 110 acres. Their farm plan begins in the spring by planting 40 acres of Kernza on prior corn land, and 70 acres of hay millet. That Kernza will be harvested for hay in the fall of 2022 at an estimated 4 to 6 tons per acre. After the hay millet is harvested, they’ll plant another 70 acres of Kernza in mid-August, which should be harvestable as a grain the following August. At that point in the season, Kernza can continue to grow as a forage through November.
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Government Cost Share Support for Planting Kernza
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Meanwhile, Luoma’s discovered the challenge of navigating cost share support for planting Kernza through local, state and federal government programs. He has applied for government support through North Dakota’s Natural Resources Conservation Service (NRCS), but only expects to be partially reimbursed for the crop rotation and nutrition management aspects of his efforts. To date, Kernza does not qualify for federal crop insurance.
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The U.S. Department of Agriculture’s Natural Resources Conservation Service hosts two relevant programs with funding pools that could serve as a home for planting Kernza: The Environmental Quality Incentives Program (EQIP) and the Conservation Stewardship Program (CSP). These programs focus on improving water quality, soil health, and address many agricultural resource concerns. Each state currently ranks and allocates their EQIP and CSP support of practices, individually, based on input from local working groups, farmer demand and technical committees.
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Green Lands Blue Waters is working with partners to better understand how to navigate NRCS practice prioritization and approvals in order to optimize more support for planting CLC farming systems and Kernza in the Upper Mississippi River Watershed. A more cohesive regional strategy is needed.
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The Perennial Promise Growers Cooperative and the Developing Market
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As an entrepreneur who brings a long record of success, Luoma still considers growing Kernza to be a smart business investment in North Dakota. This is primarily due to the new cooperative. The Perennial Promise Growers Cooperative offers him marketing support and analysis, pricing structure and access to current research. “This is a business venture, as I see it,” says Luoma. “I would not consider doing this without that co- op.” He remembers the vital role that the supply co-operative in Oakes played for his father, who was on the board and one of its founding members.
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“Our marketing support is probably the number one reason why most of the growers are becoming part of the coop,” says Fernholz. “If they are going to grow the crop, they need to be relatively assured that there will in fact be a market.” In its early stage of development, the Kernza market serves a niche mix of businesses. A newly hired marketer for the co-op, Alex Heilman, of Mad AG, is making inroads for the Kernza market with increased corporate interest along with smaller entrepreneurial customers. Director of Marketing Development for the Forever Green Initiative, Connie Carlson, points to the University of Minnesota’s unique platform of its own commercialization team actively introducing this new crop and building out its markets. “It’s been fifty years since the last launch of a major crop. The soybean was the last one,” she said. She continues to identify potential buyers and end users.
The Demand

Kernza Perennial Grains. 2021. Credit: K. Hakanson.

Naan bread made with Kernza by Artisan Naan. Credit: K. Hakanson.
Current demand for Kernza includes Patagonia Provisions’ new organic Kernza® Fusilli pasta, a pale ale, an IPA and a Belgian-style Wit beer named Long Root® by Patagonia and Hopworks Urban Brewery in Oregon; a variety of Kernza ales by Bang Brewing in St. Paul, a Regenerative Whole Grain Flour blend, Perennial Pancake and Waffle Mix, 100% Kernza flour, and packaged grain from Perennial Pantry. General Mill’s Cascadian Farms Organic Climate Smart Kernza Grains Cereal is available at select Whole Foods stores across the country including those in Madison, Wisconsin, St. Paul, Minnesota, Columbus, Ohio and Bend, Oregon. A St. Cloud, Minnesota baker selling her Kernza naan and pita pockets through Lunds Byerly stores in the Twin Cities under the name Artisan Naan, has plans to expand. Interest is on the rise among brewers, distillers, bakeries, restaurants, and school districts as well.
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After the team of grant-funded consultants, Mad AG, and a research firm, Informa, complete a market analysis report for the co-op in February, a much more informed view of the current and future demands in the Midwest for Kernza will be available.
Agronomic and Plant Breeder Relationship with PPGC Growers
Growers in several states plan to work together with the agronomists and the plant breeders from the University of Minnesota in a mutually beneficial way. “They can give us new varietal types and we can feed back to them agronomic challenges and other data that we find out while growing the crop in our fields,” explains Fernholz. This type of support is welcomed by John Luoma.​
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Additional agronomic support for Luoma will come from the North Dakota State University Extension Agronomist, Dr. Clair Keene. During her time at the Williston Research Extension Center (WREC), she started a small Kernza seed increase in partnership with The Land Institute. Luoma will purchase this seed from WREC. The past three years, Keene has managed Kernza variety trials with lines from The Land Institute and the University of Minnesota at Williston. "These trials have been a good opportunity to see how Kernza performs in western North Dakota,” said Keene.
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Membership in PPGC Increases
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Since the Perennial Promise Growers Cooperative incorporated this summer, twenty-eight members have joined and an estimated eighteen growers expect to be harvesting Kernza by this coming fall on approximately 1,500 acres. With the current interest, growers could potentially double by the fall of 2022, reports Fernholz. Future avenues of support from the co-op include potentially licensing the seed, supply management, and bringing post-harvest infrastructure online for the de-hulling, sorting and cleaning of the grain. Should additional autonomous co-ops like PPGC develop across the country, the co-creation of a marketing agency in common would facilitate supportive communications among them, including establishing similar pricing, projects Fernholz. Nationwide, nearly 4000 acres of Kernza have been planted to date.
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Jake Jungers, Dept. of Agronomy and Plant Genetics, Univ. of MN; Jessica Gutknecht, Department of Soil, Water & Climate, Univ. of MN; Kernza field day. Credit: K. Hakanson

Dr. Clair Keene checking Kernza variety trial plots, Williston Research Extension Center, Univ. of MN, 2019.
Pricing
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In today’s scenario as a PPGC grower of Kernza, pricing matters. Due diligence is being taken to make sure these growers can actually thrive. Early adapters, like Luoma in North Dakota, who are taking on risk to create favorable outcomes for rebuilding the soil, restoring the quality of public waters, and storing carbon, also need to make a return on their investment. The costs of the land, the machinery, the labor, and the seed contribute to their variable and fixed costs, per Fernholz, but most importantly, the value of growing Kernza is the ecosystem service the farmer is contributing through this choice. What is the value of stored carbon, cleaner water, healthy soil to the society and to the consumer? He believes these values should be reflected in its price.
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Kernza’s yield in usable pounds—meaning grains ready to be added to food after dehulling, separating the chaff, sorting out broken kernels and cleaning—is estimated at 300 - 500 pounds per acre currently. Determining the price is a work in progress, said Fernholz, and the subject of several research projects underway. Currently, the price is in the estimated range of $5.50 per pound or better.
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Luoma believes he’ll have plenty of forage to more than cover his costs, whether the grain succeeds or not. He wants this to do well, however, particularly for his neighbors. His new partner has two young sons, aged 12 and 14, who recently told their parents they are interested in being farmers. Another nearby farmer in the county will rent Luoma a modern 7 1⁄2” air-seeder. After swathing and drying the Kernza, another neighbor will combine the crop with his 45-foot header combine. When it’s time to cut it down and bale the straw, another neighbor who has a custom farming service will help them cut their 2 tons per acre of straw. This straw will either serve as feed for his partner’s cattle or will be sold. Not one of these neighbors is familiar with Kernza, but Luoma can see how its value might just ripple through the farming community around his home town of Oakes, North Dakota.

Field Day attendees walking through a field of Kernza in Madison, MN. Credit: Karl Hakanson.

Luke Petersen of A-Frame Farm, and attendees at Kernza Field Day. Credit: K. Hakanson
Innovating for the Future on the Land
Through the presence of the co-op in his youth, John learned about issues related to all aspects of farming. He fondly recalls the social life enjoyed by co-op members. Through his mother’s encouragement to pursue an education, he left his hometown roots for new cultural experiences in other countries; first as
a foreign exchange student on two farms in England, followed by membership in the initial class of President John F. Kennedy’s Peace Corps. He was the first in his family to graduate from high school and obtain higher education degrees in engineering and business. Opportunities followed resulting from hard work and his willingness to take on risk.
Today, he is drawn to his home roots, honoring his family’s legacy of farming and affirming his ties to the land and belief in its future. Luoma believes that planting perennial crops like Kernza is the way forward for him and for his neighbors. He hopes to expand these efforts in the future.

Luoma in Columbia while serving in the Peace Corps, 1962.

Jan Luoma attending a Kernza field day in Southern Minnesota.